MISH MAYER - VEVO
PANEL TOPICS – VEVO PRESENTS: ORIGINAL CONTENT AS A MARKETING STRATEGY
Mish joined Vevo in January 2018 after a 15-year career in UK television. Her role sees her deliver Vevo’s Original Content output in Europe with a view to help to strengthen Vevo’s position in the industry by connecting artists and audiences using the power of video. Mish leads the UK Production team and oversees dscvr, LIFT and event coverage throughout the year as well as developing and producing new innovative and engaging original content. Mish leads the EU production strategy, spanning territories such as Spain, Italy, Poland Germany and Spain as well as the UK.