SPEAKERS SCHEDULE
How Superfans are Made (14:55pm)

How Superfans are Made (14:55pm)

14:55-15:25
LEAF Main Room

The music industry has been paying more attention to the opportunities presented by ‘superfans’ in recent years. Three leading experts look at what we mean when we talk about superfans, why they are so valuable, and how artists, labels and managers can turn fans into superfans.

Speakers: Fiona McAuley, Matt Hanner, Ben Hughes
Moderators: Allison Lamb

PARTNERS & FUNDERS
  • Arts Council
  • Capll Ltd
  • BPI
  • PRS Foundation
  • PRS for Music
  • PPL
  • SAE Institute Liverpool
  • Keychange
  • Tunecore
  • Asian Tones
  • Association of Independent Music
  • The Cavern Club
  • PPL Momentum Music Fund
  • Amplead
  • Bundobust
  • CMU
  • Gigseekr
  • Love Music Hate Racism
  • Musicians' Union
  • Leeds Conservatoire
  • SAMA
  • Sentric Music
  • SESAC
  • The Rock Revival
  • UK Music