Transforming raw talent into a market-ready performer involves collaboration between labels, managers, and platforms. This panel unpacks the steps involved—from refining sound and image to knowing when it’s time to release music

• MODERATOR: Fred Bolza, New Soil
• Eddie Agerman, MixTape Madness
• Tom Oakley, Marathon Music Group
• Vicky Dowdell, VDM Management
• Questions